AJAGBE ADEYEMI TESLIM

SPONSORED BY: H&H

Speaker of the Lagos State House of Assembly, Rt. Hon. Mudashiru Obasa has appointed Adeshina Oyetayo, a former columnist with Punch Newspaper, as his Special Adviser on Research, Media and Documentation.

The appointment, which took effect in March, marks a significant addition to the Speaker’s team as Oyetayo brings with him fecund experience and expertise in the media ecosystem spanning over two decades.

Before his new role, he served as the CEO/Editor-in-Chief of XS-Proficient Media Services Ltd, publishers of theassemblyng.com, (a National Assembly-accredited platform devoted to reporting the activities of Nigerian lawmakers) and niche publications for state governments, institutions, and individuals.

August24news.com gathered that Oyetayo began his journalism career at TELL Magazine in 2002 and later joined Punch Newspaper in 2010 as an external columnist.

He went on to serve as Managing Editor of the Lagos Indicator magazine from 2014 and was an undercover reporter for the BBC Africa Eye. He is also the author of Behind the Streets, a book that profiles the personalities whose names are synonymous with certain areas in Lagos.

An award-winning journalist, Oyetayo was, among other recognitions and honours, a finalist in the CNN/MultiChoice African Journalist of the Year award 2006, Young Journalist of the Year 2005, Journalist of the Year at The Future Awards Africa 2007, and Best Music Writer, MTV MAMA Awards 2010.

Oyetayo studied Mass Communication at the Osun State Polytechnic, Iree, and Philosophy at the University of Lagos. With his robust media knowledge, Oyetayo is expected to impact, influence, and advance the communication strategy of the Lagos Speaker’s office.

…Chain Reactions Africa, Integrated Indigo, and Partners Clinch Multiple Global Honours

AJAGBE ADEYEMI TESLIM

SPONSORED BY: H&H

The Public Relations Consultants Association of Nigeria (PRCAN) is proud to announce and celebrate Nigeria’s remarkable performance at the 2025 SABRE Awards, one of the world’s most prestigious recognitions in public relations and strategic communications.

At this year’s edition, Nigerian campaigns led by Chain Reactions Africa and Integrated Indigo in collaboration with globally renowned brands and government institutions secured top honours across multiple categories, affirming the country’s rising global influence in the communications industry.

The Nigerian entries stood out among thousands of submissions across the Europe, Middle East and Africa (EMEA) region, earning five highly coveted SABRE Awards:

1. Diamond SABRE Award – Company of the Year
   IndomieHeroesAward — Indomie Noodles with Chain Reactions Africa
   This award recognises the organisation that has demonstrated the most impressive reputation management over the past year.

2. SABRE Award for Superior Achievement in Research and Planning
   OdourPandemic — Nivea with Chain Reactions Africa
   Awarded for excellence in insight-led campaign development and execution.

3. Healthcare Category
   OdourPandemic — Nivea with Chain Reactions Africa
   Celebrating outstanding public relations efforts in the healthcare sector.

4. Public Sector/Government Category
   Striking Gold — Federal Ministry of Art, Culture and Creative Economy (FMACCE) with Chain Reactions Africa
   Recognising impactful communication that bridges government policy with public engagement.
5. Financial Communications Category
NB Rights Issue Campaign — Nigerian Breweries with Integrated Indigo
Honouring effective financial communication strategy and execution.

Speaking on the historic win, Dr. Nkechi Ali-Balogun, fnipr, Chair/CEO of PRCAN, stated:

> “These awards are not just a win for the agencies and their clients, but a national triumph. They showcase the creativity, strategy, and global relevance of Nigerian public relations. We commend Chain Reactions Africa, Integrated Indigo and their clients for flying the Nigerian flag high and setting a new benchmark for excellence in the African communications landscape.”

She further emphasised that the wins reflect the transformative role of strategic communication in enhancing brand equity, influencing public policy, and solving societal problems.

About the SABRE Awards

The SABRE Awards (Superior Achievement in Branding, Reputation & Engagement), organised by PRovoke Media, are the world’s largest and most respected awards programme for public relations. They recognise campaigns that demonstrate the highest levels of strategic planning, creativity, and measurable results. The EMEA SABRE Awards, in particular, highlight the best work across Europe, the Middle East and Africa, with entries reviewed by a panel of international experts.

About PRCAN

The Public Relations Consultants Association of Nigeria (PRCAN) is the umbrella body of public relations consultancy firms in Nigeria. Established under the provisions of the Nigerian Institute of Public Relations (NIPR) Act and constituted by its Bye Laws, PRCAN promotes professional excellence, ethical conduct, and capacity building among Nigerian PR firms. It is committed to advancing the standards and practice of public relations consultancy in Nigeria.

Journalists’ cooperative society announces formal take-off

AJAGBE ADEYEMI TESLIM

SPONSORED BY: H&H

The Innovative Media Partners Cooperative Multipurpose Society (IMPCMS) has announced its formal take-off.

The President of IMPCMS and Publisher of The Eagle Online, Dotun Oladipo, made the announcement in a statement issued on Wednesday.

According to Oladipo, the formal commencement of activities followed the completion of all registration formalities and opening of a bank account.

According to the statement, this also followed the approval of the Executive Committee of the IMPCMS, which now has the full compliments of members.

Apart from Oladipo, other members of the Executive Committee include Ugomma Cookey, a member of the Board of the Media Career Development Network, as Vice President; Nkanu Egbe, Publisher of Lagos Metropolitan, as General Secretary; Ijeoma Popoola, Editor with the News Agency of Nigeria, Financial Secretary; and Dolapo Otegbayi, a prominent media and marketing consultant, as Treasurer.

The Ex-Officio Members are media trainer, Taiwo Obe; and Founder and Chief Executive Officer of WVL Development Advisers Limited and former Acting Managing Director/CEO of Bank of Industry, Dr. Waheed Olagunju.

To join the cooperative society, which is for practicing journalists and media professionals, would-be members are expected to fill a form, which can be obtained at the secretariat at 1, James Robertson Street, Surulere, Lagos.

For the electronic version of the form, the statement said a WhatsApp message can be sent to: 08023204836, or email to: nkanu.egbe@gmail.com.

The cost of membership was put at N10,000, which is payable into the cooperative society’s account with the United Bank for Africa: Innovative Media Partner Surulere Multipurpose Cooperative Society, with account number 1028258688.

Among the early financial members of the society are the President of the Nigerian Guild of Editors and Editor of Vanguard Newspaper, Eze Anaba; seasoned broadcaster, Anike-ade Funke Treasure; eminent journalist, Dr. Hope Orivri; Publishers of Oriental News, Chika Izuora and Yemisi Izuora; and Dayo Ojo.

All members of the Executive Committee of the IMPCMS have also become financial members.

The society was formed as a fallout of the Second Nigerian Media Leaders’ Summit held in Abeokuta, the Ogun State capital, in 2024, and organised by The Journalism Clinic, founded by Obe.