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Ecobank Has Identified With Adire, Proving Its Pan African Nature” – Ooni of Ife

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AJAGBE ADEYEMI TESLM

Sponsored by: H&H

The Ooni of Ife, Oba Adeyeye Ogunwusi says Ecobank has identified with Adire, proving its Pan African nature and reconfirming the bank’s support for the growth of indigenous culture, tourism, and entrepreneurship across the continent.

The royal father spoke during a three-day Adire exhibition tagged: “Adire Lagos Experience”, powered by Ecobank Nigeria in Lagos.

The exhibition which started on Friday June 10, spanned Sunday, June 12. Originating in Southwestern Nigeria, Adire textile is an indigo-dyed cloth made by using different wax resist methods to create dazzling designs. Adire, comes in a variety of texture such as silk, chiffon, cotton, and polyester and are made fashionable in both English and traditional styles.

He said, “I am really impressed with what I’ve seen here today. I have seen real tourism potential that needs to be explored by others. If as a country we look inward, we would discover that our tourism advantages are enormous and desire immediate attention. 

We can create exportable merchandise if we join hands to boost our potential, we would not be looking up to foreign currency to boost our economy”.

Further, he noted that “as one of the pioneer promoters of Adire, I am positive that it can boost the county’s tourism industry, because it has what it takes to meet international textile standards.

The unique thing about Adire production is that everything is assembled locally – raffias, ropes, bamboos, chemicals are gotten from our forest. We do not need to import anything”.

Ogunwusi also encouraged other banks and private bodies to emulate Ecobank in encouraging indigenous entrepreneurs, so that more Nigerians could explore locally made investments.

In his words “Our banks and corporate bodies should show their support by displaying our Adire in their banks, make their staff wear them on specific days. Even beyond our Adire fabric, we can promote locally made shoes, wristwatches, bags, cars, jewelry, and several other products,” he said.

Ogunwusi advised traditional leaders to encourage entrepreneurs with financial support and grants. “I advise our leaders to begin to get sensitive and passionate about things that are produced in Nigeria. All other companies and organisations should pick one thing and promote, so that the country can grow organically.

We also need to support our media that are really projecting these potentials to the world by involving them fully,” he said.

The royal father then condemned imitation of Adire by other countries, saying there was great difference between the locally made products and imitation.

“The durability cannot be compared, we have taken up this challenge locally and with the support of our ancestors coupled with our long-standing knowledge, nobody can take away our patent rights from us,” he said.

Several Adire admirers converged at  the exhibition venue; Ecobank Pan African Centre (EPAC) to witness, make orders and purchase choices attires in different styles.

Highlight of the event was a practical master class on Adire production, organised by Princess Ronke Ademiluyi, a cultural ambassador to Ooni of Ife. At the exhibition, there were different genres of Yoruba music; an infusion of local food; and mild atmospheric branding infusion of a wide variety of Adire into the setting which created a nostalgic mood.

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Sterling’s Unify To Digitize Nigerian Higher Education with Africa EDUCare

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AJAGBE ADEYEMI TESLIM
Sponsored by: H&H

Sterling Bank Plc, Nigeria’s leading commercial bank, has signed a memorandum of understanding (MoU) with Africa EDUCare, a disruptive innovation educational and healthcare solutions company, to transform higher education in Nigeria with Unify; Sterling’s innovative education management solution.


The signed MoU is conceived to deploy Unify to transform education and administrative management, and to enable Africa EDUCare realize its dream of floating the Maranatha Institute of Science and Technology (MiST); a NextGen STEAM university with an innovative curriculum focused on Sciences, Technology, Engineering, Agribusiness, and Medicine curriculum.

L R: PARTNER, FUNMI ROBERTS & COMPANY SECRETARIES TO AFRICA EDUCARE, KEMI OLADIPO; TRISTATE HEALTHCARE SYSTEM LTD, PROF. KAMAR ADELEKE; PRESIDENT, AFRICA EDUCARE, PROF. JAMES MAKINDE; DIVISIONAL HEAD, BUSINESS GROWTH & TRANSACTION BANKING, STERLING BANK PLC, OBINNA UKACHUKWU; AND GENERAL MANAGER, CAFE ONE (UNIFY), ADATUGO OYEBANJI, AT THE SIGNING OF MOU CEREMONY BETWEEN STERLING BANK, UNIFY AND AFRICA EDUCARE IN LAGOS RECENTLY.


Speaking at the signing ceremony in Lagos, Mr. Obinna Ukachukwu, Divisional Head for Business Growth and Transaction Banking at Sterling Bank, said education remains and continues to be one of the five critical sectors of Sterling’s focus under our HEART strategy. The other sectors are Health, Agriculture, Renewable Energy, and Transportation.


“We believe that continued investments in these sectors are key to ensuring the nation’s survival, growth, and prosperity beyond this generation,” Ukachukwu said.


Obinna continued by saying that Unify is conceived to transform the administration of education at all levels in Nigeria. He said, “At Sterling, we believe that Nigerian tertiary education needs to be reengineered before it can be empowered to transform industry, and the corporate world, with the kind of adequately skilled manpower required for the desired impact.”


Professor James Makinde, CEO and President of Africa EDUCare, mentioned that the partnership presents great development prospects for Nigeria, saying that “Africa EDUCare proposes to revolutionize education and revitalize the national economy for global impact through tertiary and vocational education that transfers skills that are immediately usable in the marketplace.”


He added that “The strategy for Africa EDUCare is to take learnings from developed and developing economies through the design of impact instruction modules that mirror real-life employability needs, leveraged through technology.”


Prof. Makinde, also the pioneer Vice-Chancellor of the prestigious Babcock University, concluded by saying that a strategic alliance with an institution of Sterling Bank’s stature and repute will, in the nearest future, transform the education landscape and assist in transforming this vision into reality.


Also present at the signing ceremony were Adatugo Oyebanji, General Manager, Café One (UNIFY), Olufunso Olunaike, Chief Technical Officer, Café One (UNIFY), Prof. Kamar T. Adeleke, President/CEO of Tristate Healthcare System and Executive Vice President, Healthcare for Africa EDUCare.

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Pop Cola, Nigeria’s Iconic Beverage Brand Growing Stronger One Year After Launch

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AJAGBE ADEYEMI TESLIM
Sponsored by: H&H

One of the key players in Nigeria’s beverage and drinks industry, Mamuda Group – Mamuda Beverages Nigeria Limited, makers of Pop Cola, recently rolled out its drums to celebrate the first-year post-launch anniversary of the iconic beverage brand into the market.


Speaking at the well-attended Pop Cola anniversary celebration event to mark this milestone achievement, which was held at the Amani Event Centre, Kano State, Chairman and Chief Executive Officer, Mamuda Group, Hassan Hammoud, reiterated the company’s total commitment to contributing to the growth and development of Nigeria’s economy.

He said, “Today, I am particularly excited about the tremendous progress Pop Cola, one of our iconic beverage brands, is making in the market.

I can still vividly recall how it all started one year ago with the official unveiling here in Kano, and ever since then, it has been a success.

I have no doubt whatsoever that it is a product, born in Nigeria, whose time has come, and it is here to stay. My greatest joy is that the people love the brand and have wholeheartedly embraced it.”


Hammoud further said, “what we have achieved in a single year is already the desire of many, and I know this is just the beginning for us.

The success of Mamuda Beverages and Pop Cola has been nothing short of remarkable.”
“The quest to meet and satisfy the growing consumption needs of our teeming customers who have used our various products at different times and can attest to the quality of our products necessitated the introduction of Pop Cola.

So far, we are doing very well in the market and are extremely proud of that. Let me also say, I hold out my hand to join forces with all industrialists, executives, and entrepreneurs so that together we contribute to a bold, beautiful, and prosperous future for our community and nation.


It is our duty to invest locally, support industries that will drive economic recovery, protect local businesses, promote exports, and create a society that’s inclusive, more equitable and suitably skilled for the future” Hammoud remarked.


The Deputy Governor of Kano State, Dr Nasiru Yusuf Gawuna, who led other top government functionaries to the Pop Cola one-year anniversary while felicitating with the Chairman and Board of Directors of Mamuda Beverages, lauded the company for their consistency in churning out beverage products that continuously meet the aspiration and consumption needs of the people and in addition to that have also created job opportunities for over 10,000 people.

“On behalf of the good people of Kano State, I say well done and keep up the good work.”
Group Strategic Advisor, Mamuda Group, Dr. Nadim Matraji said, “The accomplishments Pop Cola beverage drink has achieved in the last one year is something we are so proud of and intend to sustain the momentum for a long time to come.

Presently in the market, Mamuda brand has become a household name in Nigeria and our Pop beverage products are among the best-selling drinks in the Nigerian market, and we hope to maintain that position while keeping an eye on the region”


Popularly referred to as the product of the people the drink comes in different variants of Mamuda Pop Cola, Pop Orange, Bubble Pop, Pop Apple, and Pop Zero all in 60cl and or 35cl respectively other products include Infinite Power Energy drink 50cl and Pop water 75cl.


The event attracted dignitaries from across all spectra of life including top government officials, traditional leaders, captains of industry, diplomats, and the media among several others who graced the occasion
.

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FIRSTBANK PARTNERS VERVE INTERNATIONAL, MAKES CUSTOMERS MILLIONAIRES IN THE FIRSTBANK VERVE CARD PROMO

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In partnership with FirstBank – Nigeria’s premier and leading financial inclusion services provider – Verve International, Africa’s leading payment technology and card business, has launched its third National Consumer promo designed to reward users of FirstBank verve card with exciting gifts and cash prizes to appreciate their patronage and use of the card to carry-out their electronic banking transactions.

The ongoing 2-month promo will end on 30 October 2022 as 20 customers (10 customers per month) with the highest transaction count during the promo will be made millionaires, winning the sum of N1 million each. Also, N20,000 will be won by 25 customers monthly.

On the other hand, 2620 FirstBank verve cardholders that double their transactions every week, stand a chance to enjoy 10% cashback capped at N2,000 per customer. 

Speaking on the promo Chuma Ezirim, Group Executive, e-Business & Retail Products, FirstBank said “we appreciate our partnership with Verve Card through the years; a partnership of empowerment and opportunities which include growing the economy, supporting new businesses and preventing unemployment. FirstBank verve card holders are encouraged to keep using their cards as it is a card offering that promotes safe, convenient and rewarding digital banking experience with 20 customers standing a chance to be millionaires at the end of the promo.” 

Verve card is a secure debit card that allows cardholders to conveniently meet their daily financial needs such as payment for goods and services, airtime recharge, bill payments, funds transfer, etc. Verve card is accepted across all ATMs, POS, Web and Mobile Platforms in Nigeria.

The promo is also opened to new verve cardholders as non-verve cardholders are encouraged to visit the nearest FirstBank branch today to pick up a Verve card and start getting rewarded!

Only recently, FirstBank – in partnership with Verve – rewarded over 2601 FirstBank verve cardholders with various prizes; including N20,000 cash prize, N10,000 cash prize, N10,000 worth of airtime; power generating sets, refrigerator, cooking gas, smart TV and the grand prize of a brand-new car to a lucky winner. 

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